Partner Power These days, being a solopreneur can be challenging – and lonely. Smart business owners know strategic partnerships can be rewarding both financially and personally. A strategic partnership is a relationship with another company or business for promotion and sales generating purposes. A strong strategic partner that shares your same choice […]

Let the Show Begin! The Impact of Trade Shows The power of numbers and huge visibility are the primary reasons you need to consider participating in your local tradeshows. If you are a stager, look into your annual real estate rallies and state real estate conventions where you can reserve a booth in the exhibit hall. You can also [...]

DON’T BE FOOLED Nothing Can Replace FACE-to-FACE! In today’s high-tech world, it is more important than ever for people to meet in person. Human contact has taken on a new significance in the era of voice mail, the internet, and ecommerce. Face-to-face marketing can be difficult for many business owners and can require more time, energy, and poss […]

Top 10 Must-Haves for a Media Kit A media kit is a collection of key information that conveys who you are, what you do and why the media should feel this information is significant. It doesn’t have to be fancy, but it does have to be clear, attractive and relevant. The following items are expected in a media kit: [...]

If you’re giving a speech or making a presentation, someone usually will introduce you or you will be asked to make your own introduction. It’s always better to write your own introduction because then you get to choose exactly what you want the audience to know about you. OUTstanding INtroductions The first few sentences of your introduction wil […]